Examining The Glossy Images

“September is the month when fashion houses go for the hard sell. But what makes a successful advertisement? Penny Martin reveals the industry’s secrets”
Behind the lens: How fashion’s glossiest images come to life

Model Trading Cards

“About three weeks before fashion week starts, the offices of casting directors, stylists and designers are flooded with show packages containing cards of models that agencies want to promote for the bi-annual runway shows. Model cards are meant to provide basic stats on available models for hire: A typical card features photos of a model, [...]